Real-time augmented reality graphics that turn tracking data into live on-air storytelling — trusted by NBC Sports, Tour de France, and Red Bull.
Analysts physically manipulate player positions and paths on a virtual pitch or circuit — composited live into the broadcast feed.
"What if this rider had taken a different line?" Recreate and replay tactical scenarios in real time, in front of viewers.
Football, basketball, motorsport, cycling, handball, volleyball. Integrates with the tracking, timing and broadcast systems your sport already uses.
The platform's first deployment in major North American team sport — live AR tactical analysis on NBC's NBA coverage.
Full case study coming soonReal-time rider positioning, stage strategy and what-if visualization on the world's biggest cycling broadcast.
Read case studyAR replays of competitors' runs overlaid in real time on the live broadcast, turning sequential racing into head-to-head drama.
Read case studySandbox is a cooperation between Promotheus — one of Israel's leading broadcast creative and technology companies — and Segev Sport, the operations specialists who run live sport broadcast graphics for federations and networks worldwide. Two world-class teams. One platform.
Read the storyBook a 30-minute demo with our team. We'll show you Sandbox running on footage from your broadcast format.